Le origini del nuovo marchio
Fiorentino Boscarino (Siracusa 1896 – Milano 1991) orfano del padre all’età ‘di 10 anni, emigra con la madre e la sorella negli Stati Uniti. Raggiunta a Utica la maggiore età, fu assunto in una fabbrica di calzoni. Lasciati gli Stati Uniti una prima volta, ritorno’ in Italia a studiare canto.
Dopo una nuova esperienza in America venne assunto, negli anni venti a Milano, come rappresentante della ditta Bassanesi (importazione e commercializzazione di lane per materassi).
Sposato con Clementina Bolduri, giovane impiegata della stessa azienda, alla fine degli anni Trenta, chiusa la ditta Bassanesi, i due decisero di mettersi in proprio, fondando la “Coniugi Boscarino Bolduri sdf”.
Durante la guerra, non fu piu’ possibile importare lane dal Regno Unito, perciò furono commercializzate lane nostrane ed albanesi, tessuti e crine vegetale marocchino per la confezione dei materassi.
Con il ritorno della pace, l’attivita ‘prosegui’ con l’arrivo della figlia Emma e del marito Pierluigi che, tra l’altro introdussero la nuova generazione dei materassi a molle.
Nel 2000 la “Casa Lane Boscarino” condotta dall’erede Maner e dalla moglie Anna, nella sede storica di Milano, espandendo la vendita all’ingrosso in tutta la nazione, continuarono a promuovere la ricerca per riscoprire I benefici dei materiali naturali, ecocompatibili per un sano dormire.
Da qui l’uso di lane pregiate, crine di cavallo argentino biondo, Kapok del Siam, cotone Americano ed Egiziano, per la produzione di cuscini e materassi. Il tutto realizzato da artigiani eredi di quella tradizione Italiana che ci ha resi famosi nel mondo.
Oggi la nostra determinazione e’ quella di portare, al di la’ dei nostri confini una collezione di prodotti di altissimo prestigio che contengono materiali di primissima qualita’ unitamente ad una architettura innovativa che si riflette nel nostro nuovo marchio.
English:
Fiorentino Boscarino born in Syracuse in 1896, remained lost from his father at the age of ten, then travelled with her mother and little sister to the USA. Having moved to Utica, came of age, he was hired in a pants factory, but shortly after leaving U.S. for the first time, went to study singing in Italy. By returning from the U.S.A. sets up a new business. In Milan is hired, in the twenties, as representative of the company Bassanesi (import and market placement of wool for mattresses) and in the meantime married a young employee in the same company: Clementina Bolduri. At the end of the thirties, the company closed Bassanesi, the two decided to start his own, founding the “Married Boscarino Bolduri sdf” (Coniugi Boscarino Bolduri). During the war, was not possible to import wool from United Kingdom, therefore the company sold home-grown wool, Moroccan vegetable horsehair, and Albanian wools as also fabrics exclusively made to make mattresses. With the return of peace, activity ‘continued’ with the arrival of his daughter Emma and her husband Pierluigi which among other things, introduced the new generation of mattresses.
In the year 2000 in the historic office of Milano, the “Wool House Boscarino” was then led by the nephew Maner and his wife Anna. While maintaining wholesale all over the country, a new policy to rediscover the benefits of natural materials, was then adopted while expanding clients through the nation. Hence the use of linen, horse hair blond Argentine, Siam’s Kapok, English, Egyptian and American cotton to make pillows and mattresses that offer trademarks of absolute guarantee, made by skilled craftsmen, heirs of the Italian tradition that has made us so famous in the world. Today our decision is to offer our quality, beyond our borders, a set of the highest range of products ‘that ensure a more sustainable and healthy rest which are the best materials concerning durability.
We have clear and revolutionary ideas for the future. We can visualize in 3D and build a canopy beds from a design of yours. We can ship worldwide and sell in big or small quantities depending on the request. Our ambition is to innovate while stick with the company’s traditions. The best raw materials quality in the market, ethically produced and wrapped by elegantly designed textiles.
Get in touch with us and we will be pleased to offer you the best solution that fits all your requirements.
Today… our expertise and ninety years of knowledge at your disposal.
Casa Lane Boscarino